Print on demand - Item catalog and customization techniques

In this article:

Customization techniques

Graphic print


Quality standards and practices

Keep expectations reasonable

Colors and printing

Different results for different fabrics

Item catalog

Customization techniques

We have a wide range of products that can be customized in unique ways. Products can be customized with your printed graphic, text, or embroidery.

Graphic print and text

Prints can be added to the front and back of the apparel. You can also add an outside label, inside label, and prints on both sleeves. Please keep in mind that additional prints on clothing will increase the base product cost.


Clothing, hats, and aprons can have embroidery added, or a stitched design. We'll take your print or text, and transform it into a threaded pattern.

Rather than having a graphic printed on your clothing with ink, we'll apply your graphic or text through stitched embroidery. This means that your text, design, and colors will all be applied as thread and stitches!

Quality standards and practices

All of our products are printed with the direct-to-garment (DTG) technique. With DTG, ink is sprayed onto the garment, which helps it soak better into the fabric and makes the print less prone to fading. Our DTG printing is done using the Kornit printer, whose printers produce  almost zero wastewater and use less energy, lowering the carbon footprint.

What’s more, Kornit printers use water-based vegan inks that they formulate, test, and produce in their own ink factories, maintaining the highest quality levels. The inks are non-hazardous, toxin-free, biodegradable, and contain no animal by-products.

Plus, our eco-friendly product collection consists of items that are made of at least 30% sustainable, recycled, or biodegradable materials!

Before we add new products, we do durability, wash, and wear tests to make sure they’ll stand the test of time. Producing long-lasting products means reducing new purchases. We follow the principle of  The better the quality, the longer the product lasts

Note: To see an example of what it looks like to design your own merch with Sellfy, go here.

Keep expectations reasonable

We do our absolute best with your printing, from our high-quality DTG machines to our post-print quality checks. But, we do also ask that you keep your expectations reasonable. 

Sadly, it's not possible to make a print that comes out looking exactly as the design does on your computer screen. Even if you have calibrated your monitor to a specific color profile, there are various factors that influence the final appearance of colors on a printed product. Because of this, we can’t guarantee 100% color accuracy. It will be very close, but depending on the colors you've chosen and even the fabrics that you've chosen, it may look slightly different. 

To understand more about the colors we can print and how results vary based on the fabric, read on.

Colors and printing

When you're reading about printing and color, there are a few terms that it's good to become familiar with:

  • Gamut - the term for the color range or color spectrum
  • RBG - Red, Green, Blue gamut
  • CMYK - Cyan, Magenta, Yellow, and Key (or black) gamut

Different results for different fabrics

We offer several types or makeups of fabrics that can be printed on. Prints show up differently on each type of fabric.

  • 100% cotton - your print will be full opacity and very clear, crisp designs
  • Poly blends (50% cotton/50% polyester) - your print will be partial opacity with a more faded design with a vintage effect
  • Tri-blends (50% polyester/25% cotton/25% rayon or 50% polyester/37% ring-spun combed cotton/13% rayon) - your design will be partial opacity with a more faded design with a vintage effect

Fabric made of 100% cotton has a tight weave, resulting in a design with full opacity. The ink applies primarily to the top of the fabric. 

Fabric made of poly and tri-blend has a looser weave and creates a faded or vintage look. The ink will settle into the weave of the fabric, which is what creates that more faded or less opaque look. Less ink remains on the top of the fabric, making the design more faded.

Thicker fabric, like hoodies, are also more likely to absorb ink, so the final print can have a bit of a faded effect.

Item Catalog

Our catalog contains a huge variety of items with tons of colors and clothing sizes from XS-5XL. To see all items, photos, and more, go here.

Note: Samples of any products can be ordered while on the free two-week trial.

Here are some of our items, listed below. Check out the catalog to see everything in more detail!

  • Men's clothing
  • Women's clothing
  • Children's clothing
  • Unisex clothing
  • Outerwear
  • Posters
  • Canvas
  • Water bottles
  • Bags
  • Cups

If you have an account and want to start customizing these items, please go here.

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