What is Sellfy?

In this article:

How does Sellfy work?

How can I use Sellfy?

Who is Sellfy for?

What can I sell on Sellfy?

What features does Sellfy have?

How much does Sellfy cost?

How can I start selling with Sellfy?

How does Sellfy work?

Sellfy is an e-commerce platform for creators and businesses looking to sell their digital and/or physical products online in a simple way.

Multiple ways to use Sellfy: 

Open a Sellfy-based storefront or embed our e-commerce tools on your website, and more ( read this section for more detail).


Our platform provides a variety of advanced features such as Email Marketing, Custom Domain, Upselling, Google Analytics and integrations to help you advance your online business. 

Here's our Features page with the full list of features.


Currently, we offer three subscription plans -  Starter, Business, and Premium. All our plans are available on a monthly or yearly subscription basis. To see all the pricing details, click here.  

Collecting payments:

All payments, for physical and digital products, are processed via PayPal or Stripe. You can choose to integrate one or the other, or both as a payment option.

For digital products:

Sellfy provides secure file hosting, automated download link delivery to your customers' inbox, analytics, data collection (sales, buyer's information, tax, etc.), and much more.

For physical products: 

We provide customizable shipping options and advanced product settings such as variants, stock limitation, etc., and many more.

How can I use Sellfy?

There are four main ways in which you can use Sellfy to sell products online.

Storefront on Sellfy.com

  1. The simplest way to use Sellfy.com is to create a storefront.
  2. All basic stores have a URL that contains sellfy.com/
  3. Storefront with a custom domain
  4. You can also use a custom domain for your storefront and have it as an extension to your website.

To add a custom domain, follow the instructions in this article

Embed on website

A convenient way to use Sellfy on your website is to use our embed options. We offer 3 embed types:

  1. Buy Now button (customize to match your storefront or use custom code to get the look you need)
  2. Product card
  3. Store view

Here's a great example of a customized Buy Now button on one of our seller's Wordpress website:

Here are the full instructions for how to embed Sellfy on your website.

Store/product links on social media

Put links to your Sellfy store on your Instagram, YouTube and any other social media channels.

Who is Sellfy for?

Our service is the most useful for sellers who already have an audience on social media and/or an established website. But, even if you're just starting out, Sellfy is a great tool to make selling online easy.

Over 300,000 creators all over the globe already use our service to sell their products. 

We're popular among graphic designers, photographers, filmmakers, fitness influencers, music producers, self-publishing authors & other types of creators in various niches. 

What can I sell on Sellfy?

You can sell any type and format of downloadable digital files. Some examples: 

  • Music and audio samples
  • Films and videos
  • Ebooks and sheet music
  • Physical goods such as merchandise, jewelry, arts and crafts
  • Software
  • Graphic design assets

Note: there are some restrictions as to what content you can sell with our service. Please read through them before you upload your products. Not complying with our Terms of Service will result in your store getting blocked, denying access to your product files.

What features does Sellfy have?

  • Customizable storefront
  • Digital product hosting
  • Automated download delivery
  • Payment processing (via integrations with PayPal and Stripe) 
  • Analytics to keep track of your sales
  • Built-in email marketing
  • Discounts
  • Upselling
  • Custom domain
  • Subscription products
  • Integrations & lots more!

To get a complete overview, go to our Features page.

How much does Sellfy cost?

We offer three subscription plans:

  • Starter ($29/mo / $19mo paid annually)
  • Business ($59/mo / $39mo paid annually)
  • Premium ($129/mo / $89mo paid annually)

Read this article for a more detailed breakdown of the costs.

How can I start selling with Sellfy?

Sign up for a free 14-day trial today to find out how Sellfy can work for your business! 

During the 14-day trial, you'll be able to explore most of the features we offer. To activate the checkout and start selling products immediately, upgrade to one of our plans.

You can upgrade at any point during or after the trial. You're not required to enter payment information during the trial period so the upgrade won't happen automatically.

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