What is Sellfy?

In this article:

How does Sellfy work?

How can I use Sellfy?

Who is Sellfy for?

What can I sell on Sellfy?

Does Sellfy promote my products?

What features does Sellfy have?

How much does Sellfy cost?

How can I start selling with Sellfy?

How does Sellfy work?

Sellfy is an e-commerce platform for creators and businesses looking to sell their digital and/or physical products online in a simple way.

Multiple ways to use Sellfy

Open a Sellfy-based storefront or embed our e-commerce tools on your website, and more ( read this section for more detail).


Our platform provides a variety of advanced features such as Email Marketing, Custom Domain, Upselling, Google Analytics and integrations to help you advance your online business. 

Here's our Features page with the full list of features.


Currently, we offer three subscription plans -  Starter, Business, and Premium. All our plans are available on a monthly or yearly subscription basis. To see all the pricing details, click here.  

Collecting payments

All payments, for physical and digital products, are processed via PayPal or Stripe. You can choose to integrate one or the other, or both as a payment option.

For digital products

Sellfy provides secure file hosting, automated download link delivery to your customers' inbox, analytics, data collection (sales, buyer's information, tax, etc.), and much more.

For physical products

We provide customizable shipping options and advanced product settings such as variants, stock limitations, etc., and many more.

How can I use Sellfy?

There are different ways in which you can use Sellfy to sell products online, depending on whether you have an existing website, want to set up a Sellfy-based storefront to sell from and have active Social Media accounts.

Sell from a Sellfy-based storefront Link to your Social Media accounts (for sellers using a Sellfy-based storefront) Sell from your existing website Sell with our app from your Wix website
Create and customize your store on Sellfy.com Post product links to your Facebook page
Embed a Buy Now button Create an account with the Sell Downloads app  
Set up a custom domain Link to your Sellfy store in your Instagram bio  Embed a Product card Offers the simple Buy Now button function with digital product-hosting and delivery
Use Store Pages and Store categories for your products Include a link to product or store pages in YouTube videos
Embed a Store view You must have a Wix website to use the app service

If you already have a website and are familiar with writing code, you can customize Buy Now buttons to match the style of your site. Here's a great example of a customized Buy Now button on one of our seller's Wordpress website:

Are you looking to embed Sellfy on your website? See this Help Guide for further instructions.

Who is Sellfy for?

Our service is the most useful for sellers who already have an audience on social media and/or an established website. But, even if you're just starting out, Sellfy is a great tool to make selling online easy.

Over 30,000 creators all over the globe have already used our service to sell their products online. 

We're popular among graphic designers, photographers, filmmakers, fitness influencers, music producers, self-publishing authors & other types of creators in various niches. 

What can I sell on Sellfy?

You can sell any type and format of downloadable digital files. Some examples: 

  • Music and audio samples
  • Films and videos
  • Ebooks and sheet music
  • Physical goods such as merchandise, jewelry, arts and crafts
  • Software
  • Graphic design assets

If you are looking for inspiration on how to get started and what to sell, you can read some of our success stories here

Important! there are some restrictions as to what content you can sell with our service. Please read through them before you upload your products. Not complying with our Terms of Service will result in your store getting blocked, denying access to your product files.

Does Sellfy promote my products?

Essentially, Sellfy is designed for creators and businesses who sell directly to their audience. We don't offer marketing or promotion services .

Sellfy plays a rather technical role in your online business, so it's up to you to attract customers and to market your products. If you are just starting out with your online business, you may find useful tips and strategies to grow your business on our blog here

Although we don't offer marketing or promotion services, we do offer features and integrations for advancing your marketing and sales for your products on Sellfy, like Upselling and simple Email Marketing (included with the Business and Premium plans only).

What features does Sellfy have?

  • Customizable storefront
  • Digital product hosting
  • Automated download delivery
  • Payment processing (via integrations with PayPal and Stripe) 
  • Analytics to keep track of your sales
  • Built-in email marketing
  • Discounts
  • Upselling
  • Custom domain
  • Subscription products
  • Integrations & lots more!

To get a complete overview, go to our Features page.

How much does Sellfy cost?

We offer three subscription plans:

  • Starter ($29/mo / $19mo paid annually)
  • Business ($59/mo / $39mo paid annually)
  • Premium ($129/mo / $89mo paid annually)

Read this article for a more detailed breakdown of the costs.

How can I start selling with Sellfy?

Sign up for a free 14-day trial today to find out how Sellfy can work for your business! 

During the 14-day trial, you'll be able to explore most of the features we offer. To activate the checkout and start selling products immediately, upgrade to one of our plans.

You can upgrade at any point during or after the trial. You're not required to enter payment information during the trial period so the upgrade won't happen automatically.

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